Mariana Vorena

branding, digital

Mariana Vorena is an accessories brand concept rooted in minimal design and exceptional craftsmanship, tailored for the modern woman.

The brand identity is intentionally restrained—elegant in tone and minimal in form. This visual language prioritizes clarity and refinement, a philosophy that carries seamlessly into the digital experience. On the website, user interaction is shaped by the smallest details: subtle transitions, considered spacing, and quiet moments of focus.

The result is an interface that feels less like a platform and more like an extension of the product itself—intuitive, calm, and effortlessly sophisticated.

Black high-heeled sandal with multiple thin straps and ankle ties displayed on a mobile screen interface.
Fashion website homepage featuring a yellow handbag held by a woman, colorful slides, pink and orange heeled sandals, a beige sunhat, a gold ring, and a smiling woman with a sunhat.
E-commerce site interface showing handbag filters and a mobile view of shoe listings with product images and prices.
Online shop page for Mariana Vorena featuring categories like bags, shoes, and accessories, with images of necklaces and hats.
Online shop grid displaying sunglasses, rings, necklaces, hats, bracelets, and earrings on a beige background.
FAQ page with questions about orders, exchanges, delivery, payments, promotions, sizes, and returns for Mariana Vorena.
Three smartphone screens displaying Mariana Vorena's e-commerce app with shopping cart, product category menu, and asymmetric sandals product page.
Next project
Explore